Canada, our friendly neighbor, has a some good things going for it, gay marriage, good healthcare, and maple syrup. But recently the National Post ran an ad that was transphobic and greatly offensive. The first few lines are “PLEASE don’t confuse me! I’m a girl. Don’t teach me to question if I’m a boy, transexual, transgender, intersexed, or two-spirited.”
Thankfully those at the National Post recognized their mistake and have issued an apology.
“Earlier this week the National Post ran an advertisement that has caused some controversy. The ad, bought by the Institute for Canadian Values, argued against aspects of the Ontario school curriculum that include instruction about certain aspects of human sexuality. Specifically, it objected to teaching young children — those between junior kindergarten and Grade 3 — about transsexual/transgender/intersexed/two-spirited issues.
The National Post has procedures in place for vetting the content of advertising, especially advocacy advertising. The procedures are intended to ensure that such ads meet a standard of tone and respect that is consistent with furthering constructive dialogue about important public policy issues.
In this case, those procedures were not followed. An ad that should not have run in its proposed form was allowed to run.
[...]The Post will also be donating the proceeds from the advertisement to an organization that promotes the rights of lesbian, gay, bisexual and transgendered people.”
What I find makes this a true apology and not just a “Oh damn, we messed up so lets cover our tracks” bullshit apology is the extra step the National Post has taken by donating the proceeds from the advertisement to help promote the LGBT community. They put their money where their mouth is and proved they actually care. Kudos to them!